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Smart Merch by Peppd

Print That Keeps Talking

Pep Codes turn ordinary printed merchandise into interactive experiences. Daily reveals, collectible drops, advent countdowns, story unlocks — the print stays the same, the experience evolves.

Five Experience Types, Live Today

Every Smart Merch experience runs on Peppd's live platform — no custom dev required.

Daily Reveals

A new experience unlocks every day. Recipes, tips, challenges, or messages — the product keeps engaging long after purchase.

A mug that shares a new coffee recipe every morning. A card that reveals a daily mindfulness prompt.

Collectible Drops

Each product in a series reveals exclusive content. Collectors scan to unlock what's inside — digital trading cards, art, lore, behind-the-scenes.

A limited-run print series where each piece unlocks a unique digital artwork and artist statement.

Advent & Countdown

Content unlocks day by day across a campaign period. Perfect for seasonal promotions, product launches, and loyalty programmes.

A 12-day advent box where each scan on the correct day reveals the next surprise gift or discount.

Story Unlocks

Narrative content unfolds as the holder scans. Build brand stories, product journeys, or personalised messages that reveal over time.

A branded gift box that tells the story of where each ingredient came from — one scan per chapter.

Always-On Extras

Evergreen content that's there whenever the holder scans. Care instructions, warranty registration, reorder links, or brand loyalty perks.

A clothing tag that links to a styling guide, care video, and reorder page — forever, without reprinting.

Something Else?

Have a brief that doesn't fit neatly into one of these boxes? We build custom experiences too.

Tell us about it

How It Works for Printers

You print. We power the experience. No new equipment, no new skills needed.

1

Talk to Us

Tell us about your client brief. We'll spec the experience type, content schedule, and QR placement together.

2

We Set Up the Backend

Peppd handles the content engine, scheduling, and scan tracking. Your client provides the content — we handle everything else.

3

You Print as Normal

Pep Codes go on wherever QR codes would. No new equipment, no new workflow. Print it, ship it.

4

Your Client Gets the Data

Every scan is tracked. Your client sees who engaged, when, and on what device — a first for physical merch.

The Peppd Difference

The Print Never Changes. The Experience Does.

Pep Codes are dynamic QR codes that update without reprinting. Run a campaign, swap content, fix a typo — the physical product stays exactly the same.

  • Update content anytime — no reprint, no wasted stock
  • Every scan is tracked (who, when, where, what device)
  • Content can be time-gated, geo-gated, or scan-count controlled
  • Works with any printer — Pep Codes are standard QR codes
  • Clients get a dashboard with real engagement data
Example: Collectible Card Series

Card #1 scanned

Unlocks Character Backstory + digital artwork

Day 1

Card #7 scanned

Unlocks Rare Foil variant + collector certificate

Day 1

All 12 collected

Triggers bonus unlock — exclusive digital chapter

Day 14

Campaign update

New content added — no reprint required

Any time

Ready to Pitch Smart Merch to Your Clients?

We work directly with printers to spec and deliver Smart Merch projects. Talk to us about your next brief.